Navigating Wellness Incentives
(April 7, 2015)

Wellness programs have really picked up steam over the past few years, with more than 80 percent of large employers offering some type of health incentive. However, many organizations are still trying to find the right balance when it comes to encouraging employee health.

What’s more, experts believe that wellness programs are only going to get more creative in the coming years. Charlie Estey, executive vice president of Interactive Health, discusses in Benefits Pro how every company, no matter the size, could benefit from increasing the overall health of its employee population.

“Wellness programs that are not comprehensive and that aren’t part of a larger healthcare strategy can fizzle out,” Estey says. “Best practices include the C-suite monitoring the wellness program participation and impact quarterly. Those wellness programs are very successful, and with the right structure and financial incentive, we are seeing 80 percent participation, and more than 70 percent of those who participate are improving health status and reaching their goals.”

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